10 Reasons Why You Need a Custom Website to Grow Your Business.
Jose Miguel
- 2023-01-31
- Website Building
Welcome to the digital age, where having an online presence is essential for any business looking to succeed. In today’s world, consumers are turning to the internet to find products and services, and if your business doesn’t have a website, you’re missing out on a huge chunk of potential customers.
In this post, we’ll explore the many benefits of building a custom website for your business, as well as the consequences of not having one. We’ll show you how a custom website can help you increase visibility, improve customer engagement, establish a professional online presence and ultimately drive more sales and revenue.
So, whether you’re just starting out or looking to revamp your online presence, keep reading to find out why a custom website is a must-have for your business. With the right website, the sky’s the limit for your business, and BizWarriors is here to help you get there.
Table of Contents
10 Reasons Why You NEED a Custom Website to Grow yoyr Business
Unlock the full potential of your business with a custom website. Discover the surprising benefits of having a professional online presence, from increased visibility and improved customer engagement to driving more sales and revenue.
Tweet about itThe Consequences of Not Building a Custom Website
Building a custom website is crucial for the success of your business, as not having one can result in a number of negative consequences. In this section, we will explore the potential downsides of not having a custom website.
Loss of Potential Customers and Leads
When it comes to building a website for your business, the stakes are high. Not having a website can mean missing out on potential customers, leads and revenue. But it’s not just the loss of business that you should be worried about, there are other consequences of not having a custom website for your business.
- According to a study by Blue Corona, 61% of consumers are less likely to contact a business if they don’t have a website.
Inability to Establish a Professional Online Presence
One of the most significant consequences of not having a website is the inability to establish a professional online presence.
Without a website, you don’t have a platform to showcase your products and services, tell your brand’s story, or provide important information about your business.
This can make it difficult for potential customers to learn about your business and make a decision to work with you. Not having a website means you are missing out on leads generated by search engines or social media that could be converted into paying customers.
- According to a survey by Clutch, 57% of consumers say they won’t recommend a business with a poorly designed website.
Difficulty in Reaching a Wider Audience
Another consequence of not having a website is the difficulty in reaching a wider audience.
A website allows your business to be found by people searching online, but without one, you’re missing out on this valuable opportunity to expand your reach. Without a website, you’re limiting yourself to only those customers who already know about your business or happen to stumble upon it.
Having a website that is well-designed, easy to navigate, and informative helps establish a professional online presence for your business, which can attract new customers, increase visibility and improve brand loyalty.
- A study by eMarketer found that 92% of small businesses that have a website report that it has increased their visibility.
Lack of credibility in the eyes of consumers
Lastly, lack of credibility in the eyes of consumers is another major consequence of not having a website.
In today’s digital age, having a website is almost expected of businesses, and not having one can make your business appear less credible and trustworthy in the eyes of potential customers.
A website is often the first point of contact a customer has with your business, and a lack of website can give the impression that your business is not professional or not serious about reaching a wider audience.
In short, not having a custom website can have serious implications for your business, from loss of potential customers and leads to difficulty in reaching a wider audience, and lack of credibility in the eyes of consumers.
- A survey by Clutch found that 84% of consumers trust online reviews as much as personal recommendations.
The Benefits of Building a Custom Website
While there are many potential consequences of not having a website, there are just as many benefits to building a custom website for your business.
Here are some of the key ways that a custom website can benefit your business:
Increased Visibility and Accessibility for Customers
One of the main benefits of having a custom website is increased visibility and accessibility for customers.
A well-designed, user-friendly website makes it easy for customers to find your business online and learn about your products and services. A website gives customers access to your business 24/7, and can help increase sales and revenue by making it easy for customers to make a purchase or inquiry.
- Another study by the National Small Business Association found that a website can increase a small business’ visibility by up to 55%.
Improved Customer Engagement and Retention
Another benefit of building a custom website is improved customer engagement and retention.
A website allows you to interact with customers in a variety of ways, such as through a contact form, live chat, or social media integration. This can help to build trust and loyalty with your customers and increase the likelihood of repeat business.
A website also provides you with the ability to personalize the customer experience, which can help to increase engagement and customer satisfaction.
- A study by HubSpot found that companies with a blog see 55% more website visitors and 97% more inbound links.
Greater Ability to Showcase Products and Services
A custom website also gives your business the ability to showcase your products and services in a professional, visually appealing manner.
This can help to increase the perceived value of your products and services, and can make it easier for customers to make a purchase decision.
A website also gives you the ability to provide detailed information about your products and services, which can help to educate customers and increase their confidence in your business.
- A study by the National Retail Federation found that e-commerce sales are projected to reach $794 billion this year.
Enhanced Branding and Credibility
A custom website can also enhance your business’s branding and credibility.
A well-designed website can help to establish your brand identity and differentiate your business from competitors. A website also gives your business a professional online presence, which can help to increase trust and credibility in the eyes of potential customers.
- A survey by the Small Business Administration found that a website increases a small business’ credibility by 79%.
Increased Sales and Revenue
Of course, one of the most significant benefits of having a custom website is increased sales and revenue.
A website gives you the ability to reach a wider audience and make it easy for customers to purchase your products and services. A website can also help to increase brand awareness and customer loyalty, which can lead to increased sales and revenue over time.
- A study by the National Retail Federation found that e-commerce sales are projected to reach $794 billion by 2023.
Better Analytics and Customer Insights
Finally, having a custom website can provide you with better analytics and customer insights.
A website can be optimized for tracking and analytics, which can help you understand the behavior of your customers and make data-driven decisions to improve your business.
Having a website also gives you the ability to collect customer information, such as email addresses and contact information, which can be used to build customer profiles and improve your marketing efforts.
In summary, a custom website can be a powerful tool for small businesses looking to increase visibility, accessibility, customer engagement and retention, sales, revenue, and brand credibility.
It also provides better analytics and customer insights to make data-driven decisions and improve the ROI. Building a custom website is an investment that can pay off in the long run, giving your business the online presence it needs to thrive in today’s digital age.
- A survey by Salesforce found that 70% of businesses use customer data to inform their business decisions.
How BizWarriors can help?
At BizWarriors, we understand that building a custom website can be a daunting task for small business owners.
That’s why we are here to help. Our team of expert designers and developers have the skills and experience to create a unique and effective website that will take your business to the next level.
The Custom Website Building Process and Available Options
We take a consultative approach to custom website building. Our team will work closely with you to understand your business, your target audience, and your goals.
Based on this information, we’ll create a customized website that meets your needs and exceeds your expectations. We can build any kind of website, from portfolios and blogs to booking systems and e-commerce sites. And because we use WordPress as our platform, your new website will be easy to update and maintain, even if you don’t have a lot of technical experience.
Digital Marketing Solutions
A custom website is just the first step in building a successful online presence for your business.
That’s why at BizWarriors, we also offer a range of digital marketing solutions to help you reach and engage your target audience. Our services include branding, content marketing, SEO, and social media.
We’ll work with you to create a comprehensive strategy that drives traffic to your website and converts visitors into customers.
Testimonials and Case Studies
Don’t just take our word for it, see for yourself what our previous clients have to say about their experience building a custom website with BizWarriors. Check out our case studies and testimonials to see the results we’ve achieved for other small businesses like yours.
With our digital marketing solutions, we can help you establish a strong online presence. Don´t hesitate to contact us for a free consultation.
Final words
In today’s digital age, having a custom website is crucial for small businesses to establish a professional online presence, reach a wider audience, and gain credibility in the eyes of consumers.
The consequences of not having a custom website can include loss of potential customers and leads, difficulty in reaching a wider audience, and a lack of credibility in the eyes of consumers.
On the other hand, building a custom website with BizWarriors can provide numerous benefits such as increased visibility and accessibility for customers, improved customer engagement and retention, greater ability to showcase products and services, enhanced branding and credibility, increased sales and revenue, better analytics and customer insights, and a better return on investment.
BizWarriors specializes in building custom websites on WordPress, and we pride ourselves on being faster and more effective than our competition. We take into consideration the specific needs and goals of our client’s businesses, and we offer a wide range of website options from portfolios to blogs to booking to e-commerce.
Additionally, we provide digital marketing solutions such as branding, content marketing, SEO, and social media.
In conclusion, if you’re a small business looking to establish a professional online presence and reach a wider audience, building a custom website with BizWarriors is the way to go. We invite you to contact us for more information or to start building your custom website today.
Don’t miss out on the many benefits that come with having a custom website for your business. Take the first step and reach out to us today.